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WIREWAX is an interactive video platform that enables creators to add dynamic, clickable elements to video content, enhancing viewer engagement and providing immersive experiences. Utilizing AI-based object tracking and an intuitive drag-and-drop interface, WIREWAX allows users to incorporate interactive hotspots, shoppable links, and customizable overlays directly into their videos. This functionality is particularly beneficial for e-commerce, product demonstrations, and educational content, as it facilitates a more engaging and informative viewer experience. In November 2021, WIREWAX was acquired by Vimeo, the global online video platform and leading video software solution. This acquisition aimed to integrate WIREWAX's interactive capabilities into Vimeo's platform, expanding Vimeo's offerings for enterprise clients and enhancing the interactive video creation process for users.
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- WIREWAX offers a tiered subscription model with various plans to accommodate different user needs.
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