Best Market Segmentation Tools

Market segmentation tools to identify different audience groups effectively. Tailor your campaigns to meet the specific needs of each segment.

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Segment

Customer Data Platform (CDP) for Collecting, Unifying, and Activating Data

Claritas

Data-Driven Marketing Solutions for Audience Targeting and Measurement

Statista

Global Statistics Portal for Data-Driven Insights

Qualtrics

Experience Management for the World’s Best Brands.

Google Analytics

Measure What Matters with Google’s Free Website and App Analytics.

IBM SPSS Statistics

Bridge the gap between data science and data understanding