Rival IQ is a comprehensive social media analytics platform designed to empower digital marketers with in-depth insights into their own and competitors' social media performance. The platform offers robust tools for competitive analysis, social post analysis, social media audits, and social listening, enabling users to benchmark metrics, monitor posts, and visualize social positioning effectively. With Rival IQ, users can track and compare social media metrics across major platforms, including Instagram, Facebook, Twitter, YouTube, and TikTok. The platform provides customizable dashboards and reports, automated insights, and alerts to keep users informed of competitors' activities. Additional features such as boosted post detection, hashtag analytics, and influencer tracking further enhance the ability to optimize social media strategies.
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