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ironSource is a leading business platform for the app economy, offering a comprehensive suite of solutions designed to help app developers, mobile operators, and publishers transform their applications into successful, scalable businesses. The platform provides tools for user growth, monetization, analytics, and creative production, enabling developers to acquire quality users, maximize revenue, and optimize app performance. With a focus on delivering high-impact ad formats and robust mediation capabilities, ironSource empowers clients to enhance user engagement and achieve sustainable growth. In November 2022, ironSource merged with Unity Technologies, a prominent platform for creating and operating interactive, real-time 3D content. This strategic merger aims to offer an end-to-end platform for mobile app creators, supporting them throughout the entire development lifecycle—from building and running immersive experiences to growing and monetizing their applications. The combined expertise of both companies is set to provide unparalleled value to developers in the app economy.
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- ironSource operates on a revenue-sharing model, where developers earn revenue through ad impressions and user interactions facilitated by the platform.
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