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HapYak
Enhancing Video Engagement Through Interactivity
HapYak is a platform that enables the creation of interactive video experiences, allowing users to add elements such as clickable hotspots, quizzes, shopping cart integrations, and personalized calls-to-action directly within video content. These features transform passive viewing into active engagement, providing deeper connections with audiences and valuable insights into viewer behavior. In 2021, Brightcove, a leading video technology company, acquired HapYak to integrate its interactivity capabilities into Brightcove's video platform, enhancing the suite of tools available for creating engaging video content.
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- HapYak's interactive video features are now integrated into Brightcove's platform, with pricing details available through Brightcove's offerings.
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