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AdRoll is a comprehensive growth marketing platform designed to help businesses manage and optimize their digital marketing campaigns across web, social media, and email channels. Primarily known for its retargeting capabilities, AdRoll enables businesses to re-engage visitors who have left their website without converting, as well as to prospect new customers using programmatic ads and audience targeting. The platform provides tools for creating personalized, multichannel campaigns, allowing marketers to deliver cohesive, data-driven ad experiences across Facebook, Instagram, Google, and other digital platforms.
AdRoll also offers advanced analytics and AI-driven insights to help users measure the effectiveness of their campaigns, track customer behavior, and optimize advertising strategies in real-time. The platform supports both display and video ads, email marketing, and integrations with popular eCommerce platforms like Shopify, WooCommerce, and Magento, making it a go-to solution for businesses seeking to drive conversions and boost brand awareness.
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- Subscription-based, pay-per-click, or cost-per-impression
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